After years in the fashion industry, working in streetwear design and development for brands like Lee Jeans, Ben Sherman and Reiss, I found myself the mother of two beautiful, and very active, baby boys.
I very quickly became frustrated with the clothes available out there for bubs in cloth nappies - nothing looked the way I wanted it to AND fit over their big cloth covered bottoms.
So I decided to combine my past experience in street fashion, and my wonderful new experience with my boys, to create stylish, durable garments for babies and toddlers. Each piece has room to fit over their active little bottoms (whether in cloth or not), without restricting movement.
I also adore fabric - it's my palette - so I've worked in the best quality, and most beautiful fabrics I could find around the world.
I hope you (and your little movers) love my unique apparel as much as I've loved creating it.